On the generous hills of eastern Friuli Venezia Giulia, the ancient Forum Julii, founded by Julius Caesar and now a UNESCO World Heritage Site, gives its name to the entire region. Here, in the midst of a landscape of outstanding beauty, lies SIRCH and its winery. Some historians from the past believe that if the Romans established a Forum here – i.e., a trading place – it was because wine was abundant and this facilitated the market in Cividale. Viticulture was already practiced here in the early Middle Ages, as can be seen from a document by Theodahad (534 A.D.) stating that Foro Julio paid tributes in wine.
Grapes and vine shoots are also often represented in Lombard art. In more recent times, we find that at the Vienna Exhibition of 1873, Ribola 1869 white wine and Pinot 1871 red wine were sent from Cividale.
At the end of the 1800s, the district of Cividale was considered “A place with good exposure to the sun and one of the most productive districts”. In 1896, 20% of the production of wine grapes was white and 80% was red, as can be seen at the Exhibition of Wines, Liqueurs and Vinegars, organized by the local ‘Comizio Agrario’.
In 1939, Cividale organized a wine exhibition-competition in which producers from many parts of the province participated with great success.